Employer-Branding

Lidl 360° Campaign

The new campaign positions Lidl as a transparent employer that advertises for motivated and dynamic employees with team spirit.

Credit

Client: Lidl
Agency: Philipp und Keuntje

Role: Design and Applications

Creative Direction: Franziska Flau, Oliver Zacharias-Tölle
Art Direction: Guilherme Altreider, Mona Dessaul
Also Design & Applications: Caterina Florencio
Text: Lorenz Hartwig, Klaus Huber

Image

transparency & honesty

Lidl communicates openly what is to be expected – Values ​​and employees are the focus.
The campaign takes up issues such as environmental protection, health, social commitment, equality and
internationality to attract the attention from job seekers.

Behind the scences

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Recruitment

team spirit & opportunities

Some of the advertising materials in order to reach interested and suitable employees.

ads

Hoarding Banner

Job Applications​

postcards

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